Category Archives: Markets
Making Money with Multimedia—Part 1
Over the last couple months, I’ve shared a few stories about people struggling to undertake Christian documentary photography in a sustainable way, with a couple of them going out of business. But the challenges these photographers face aren’t unique to … Continue reading
Business Models for Christian Documentary Photography
In an earlier post, I mentioned that two businesses that produced and published outstanding Christian documentary photography have gone out of business. I don’t know much about what happened in either case, but it has prompted me to think about … Continue reading
Crowd Sourcing Your Support
While I cannot quantify this, there are many talented photographers who cannot pursue their vision because they can’t find the needed funding. Photographers with tremendous skill in documenting cultures and events fail to crack the funding nut, perhaps because they … Continue reading
The Audience For Good Content Is Large And Growing
This post builds on The Business Case for Good Content, posted previously. To assess the value of good content to a media business, of course we need to ask who is the audience and what’s happening to the size of that … Continue reading
The Business Case for Adding Good Content
The word “good” means different things to different people and in different contexts. By “good content,” I’m not just referring to quality—I’m referring to content about good. In the context of media stories, this can be inspirational, hopeful or even … Continue reading